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With less than 1 year until their launch, and in collaboration with Toyota Motor Europe, the company is now able to provide insight into how it will support the Paris 2024 commitment to emit 50% less CO2 than 'at the previous Games. The forklifts used will be exclusively electric and equipped with the latest lithium-ion batteries developed by the company. Thus, emissions linked to the transport of goods during the Olympic Games will be minimized, while the challenge of providing equipment, food and drinks to the 15,000 athletes and 15 million visitors expected is immense. Mark Peters, Marketing Director of TMHE, explains: “These Games are the ideal opportunity for us to showcase the latest technological advances that enable the smooth and efficient transport of goods today. This includes solutions for clean energy, but also the use of connectivity to track cart activity during the Games. We will obtain valuable data that can be used in future Games. In addition, we precisely measure and document the emissions generated by our equipment, in order to benefit from a basis for future events, as this is part of our philosophy: measure to improve. » Toyota Material Handling also announced the establishment of a communications program which will be deployed before and during the Games. Mark Peter explains: “The logistics industry is not very visible, but plays a vital role in everyone's lives. If we only consider the provision of daily needs such as food, drinks and medicines for more than 750 million people in Europe, the task is immense, especially since there are also all the other consumer goods: what people carry, and everything they buy. It is a process that never stops, and yet is invisible to the majority of people. At the same time, our industry is making significant progress as it uses more efficient methods and technologies, better energy management, and new, state-of-the-art automated solutions. We want our partnership with the Olympic and Paralympic Games to serve as a platform to provide insight into the world of logistics to as many people as possible over the coming months. »