The Synad (National Union of admixtures for concrete and mortars) has just celebrated its 50 years and unveils for the occasion a new logo, more graphic, modern and structured. Identity-blue and reassuring, this revised visual identity is based on a clean design, without baseline, easily identifiable by professionals. Innovation, environment, service and education are the values conveyed by this logo. Virtues that have been part of the very foundations of Synad for 50 years now. But beyond that, the union intends to recall its fundamentals and its commitments. For half a century, he has been acting for the beneficial development of admixtures, release agents and curing products, while acting as an interface between market players.
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10 000
NUMBER OF READERS / ISSUE
30 000
NUMBER OF ISSUE / YEAR
6
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